Logo.dev
Fetch any company logo instantly with a simple API call.
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Logo.dev is the leading paid company logo API for product UIs — curated database of 2M+ brand logos accessed via simple URL pattern with light/dark variants + sizes + formats + brand color extraction + fallback strategy (favicon → monogram). Distinguished from Google's free favicon API (`google.com/s2/favicons` — inconsistent quality, small/blank/outdated) by high-quality curated logos + brand colors + reliability, distinguished from Clearbit Logo API (retired after HubSpot acquisition) by current availability + modern logos for newer companies, distinguished from Brandfetch (similar but different positioning + pricing) by simpler URL-based API + faster CDN. For B2B SaaS + fintech + sales tools displaying brand logos in production UI, Logo.dev is leading API choice 2026. Core features: simple URL pattern `https://img.logo.dev/{domain}?token={key}` returns logo, 2M+ company logos in curated database, light + dark variant support, square brand-mark + horizontal lockup formats, sizes from 32px to 512px+, PNG + JPG + SVG output formats, transparent backgrounds, brand color extraction API (paid plans), fallback strategy (favicon → domain-letter monogram), global CDN with fast delivery, no SDK required (works in any `<img>` tag), no attribution required on paid plans, regular database updates + verification, custom format + size params via URL, theme parameter for light/dark mode UI, Greyscale + monochrome options, full color brand-accurate logos for major companies, commercial use license included, current logos for newly launched companies, reliable uptime + SLA on paid plans. Best for B2B SaaS displaying client + prospect + connected-account logos, fintech apps showing bank + payment provider + financial brand icons, analytics dashboards with company grids + vendor logos, sales tools listing accounts + prospects with logos, CRMs surfacing logo lists at scale, integration marketplaces showing connected service logos, brand-aware UI theming via brand colors API, white-label SaaS auto-theming per customer, marketing sites displaying customer logo walls. Skip for very low-volume static use (Google favicons sufficient), strict on-prem requirements (cloud-only), apps without visible logo UX (no value to optimize). Pricing: Free tier 10k requests/mo with attribution; Starter $30/mo for 100k requests + brand colors + no attribution; Pro $50/mo for 250k requests; Enterprise custom for unlimited + dedicated infrastructure + SLA. Direct competitors: Google favicons (free but lower quality), Clearbit Logo API (retired), Brandfetch (similar paid API, broader brand asset library), Logoraisr (logo enhancement), DuckDuckGo favicon (free fallback), individual company logo CDNs (manual maintenance). Logo.dev wins on simple API + quality + current database + fair pricing + brand colors; Brandfetch wins on broader brand asset coverage; Google favicons win on free. For production company logo API in 2026, Logo.dev is top pick.
⏱ 30-second verdict
About
Logo.dev provides a powerful API that returns high-quality company logos from any domain. Simply pass a domain name and get back crisp, properly formatted logos in various sizes. The API handles the heavy lifting of logo sourcing, caching, and delivery.
🎯 Why it's useful
Perfect for founders building CRM tools, invoice systems, or any app that displays company information—automatically populate professional logos without manual uploads.
💜 Our take
Dead simple to implement and the logos actually look good. No more hunting for assets or dealing with broken image links.
How indie founders use Logo.dev
B2B SaaS client logos
Display client/prospect/connected-account logos in your CRM, dashboard, or sales tool. High-quality, current, always available.
Fintech bank + provider icons
Show bank logos, payment provider icons, financial brand marks in your fintech UI. Industry-standard image source.
Analytics logo grids
Company logo grids in analytics dashboards, vendor pages, integration marketplaces. Looks polished, scales to millions of logos.
Brand-aware UI theming
Use brand colors API to auto-theme parts of your app per customer. Perfect for white-label SaaS.
Logo.dev solves a tiny but constant problem: getting clean, current company logos for your app's interface. If you're building anything that displays brands — a CRM showing client logos, a fintech showing connected bank icons, a sales tool listing prospects, an analytics dashboard with logo grids — Logo.dev is the API that gives you a high-quality logo for any domain via a single URL. How it works: `https://img.logo.dev/example.com?token=YOUR_KEY` returns the official logo. The service maintains a curated database of 2M+ company logos pulled + verified + updated regularly. They have a clear and current logo for almost every company you've heard of, plus a fallback strategy (favicon, then domain-letter monogram) for the long tail. Why it's better than rolling your own: Google's favicon API (`google.com/s2/favicons`) is the obvious free alternative, but the quality is wildly inconsistent — small, low-res, sometimes blank, often outdated. Clearbit's logo API was the gold standard for years but Clearbit retired their free logo endpoint after the HubSpot acquisition. Logo.dev filled that gap with a paid model that's reasonable for production use. The killer feature: brand-consistent images. Logo.dev returns square logos (the brand mark) by default but supports formats (transparent PNG, JPG), sizes (32px to 512px+), and themes (light/dark). They also offer brand color extraction, so you can auto-theme parts of your UI to match a customer's brand colors. The CDN is fast and global. Honest take: this is a niche utility, but it's a niche utility done well. Free tier is generous enough that hobby projects + small products can use it indefinitely. Pro tier ($30/mo for 100k requests, $50/mo for 250k) is fair pricing for production SaaS where logo display matters to UX (CRM, sales, fintech, analytics). Who should use it: B2B SaaS displaying client/prospect/connected-account logos, fintech apps showing bank + payment provider logos, analytics dashboards with company grids, sales tools listing accounts, CRMs surfacing logo lists, and anywhere logo grids are part of the UX. Generally any product where 'show the company logo for this domain' is a recurring need. Where to skip: very low-volume static use (free Google favicons may be enough), strict on-prem requirements (Logo.dev is cloud-only), or apps where logos aren't visible product UI (no need to optimize for quality). Fair pricing, useful service, well-maintained. One of those tiny tools that becomes invisible once installed because it just works.
Pricing
Free
- ✓10k requests/mo
- ✓All brand logos
- ✓Light + dark variants
- ✓Personal + commercial use
- ✓Attribution required
Starter
- ✓100k requests/mo
- ✓No attribution required
- ✓Priority support
- ✓Brand colors API
- ✓Higher SLA
Pro
- ✓250k requests/mo
- ✓Everything in Starter
- ✓Higher concurrency
- ✓Custom domain
Enterprise
- ✓Unlimited requests
- ✓Dedicated infrastructure
- ✓SLA
- ✓Priority support
- ✓Custom contracts
Free up to 1,000 requests/mo · Starter $20/mo for 10K · Scale plans available
Frequently asked questions
Is Logo.dev free?
Yes, free tier gives 10k requests/mo with all brand logos, light + dark variants, personal + commercial use (attribution required). Starter $30/mo for 100k requests without attribution + brand colors API.
Logo.dev vs Clearbit Logo API?
Clearbit retired their free logo API after HubSpot acquisition. Logo.dev filled that gap. Quality is comparable; Logo.dev has more current logos for newer companies and a more reliable fallback strategy (favicon → monogram).
Logo.dev vs Google favicons?
Google's favicon API is free but inconsistent quality — small, often blank, sometimes outdated. Logo.dev is paid (with free tier) but quality is dramatically better with high-res square logos, brand colors, and fallbacks. For production UI, Logo.dev wins.
How do I use Logo.dev?
Simple URL pattern: `https://img.logo.dev/example.com?token=YOUR_KEY`. Returns the official logo for that domain. Add size, format, theme, fallback params. Works in any image tag — no SDK needed.
Does Logo.dev provide brand colors?
Yes — paid plans include brand color extraction API. Useful for auto-theming UI to match a customer's brand colors in a CRM, fintech, or any per-customer-branded experience.
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